Why there is still a place for printed material at Conferences and Events
Despite everything being online, in the cloud and where possible, paperless these days, it’s still all about image and making a great first impression at conferences.
Having a presence at Conferences and Events remains a key activity for businesses so standing out at these events and being innovative with your marketing material is as important as ever.
A Presentation Folder can hold printed documents, estimates, pricing, design proposals, a corporate brochure, flyers, or sales and marketing leaflets.
A bit of luxury
There’s definitely something about being handed a luxury silk presentation folder and seeing and touching the brochure or printed document within that wins every time, over just being shown something online.
It’s always great to take away something tangible that looks good after a conference or meeting. It’s useful to refer to and have to hand when reviewing a proposition or company. It keeps you to the forefront of a prospective client.
Conference – keeping it on brand
If you showcase your company at a Conference, Exhibition or Tradeshow with some carefully tailored marketing materials, you are creating that all important ‘professional’ first impression as a valued business partner.
Business Cards and folders
A Presentation Folder will usually have a pocket or slit on the inside cover to hold a business card, another prompt to ensure your brand and name stays front of mind.
We spend a lot of time helping companies prepare for their networking events, expo, tradeshow or Conference. Let us help you prepare for your event to ensure your presence and brand will stand out. Our friendly, approachable team are on hand every step of the way.
Don’t forget your promotional giveaways. We can supply branded USB sticks which can be pre-loaded with presentations for delegates attending your Conference. Branded Conference tablecloths, pads, pens, mugs and coasters are great to further promote your brand around the Conference table.
A pop-up stand is great to use as a branded backdrop at your Conferences, events and trade shows. Choose for simple, stress-free assembly and high quality graphics that will never curl.
Use a display stand at the entrance of your Conference and perhaps a banner across the outside so your delegates know they’ve arrived at the right place.
One last thing…If you’re serving food and drink make sure it’s memorable for the right reasons. If it’s a cabaret style set-up then maybe have some suitable wrapped sweets and even some fiddle toys. This will hopefully keep your delegates engaged for the duration of the day.
Some like it hot
Keep the climate adjusted with air-con if available and make sure your delegates are comfortable; neither too warm nor too cold. Enlist a member of staff who can jump up and adjust the thermostat if it gets too chilly. Or perhaps to ramp up the air-con if everyone looks like they’re falling asleep or peeling off jackets and jumpers.
We’re your one-stop design team for all your Conference requirements.
Free delivery on your first order* Quote FDNC (*T’s&C’s apply).